Primary Value Chain Activities

Primary Value Chain Activities


  • Review the Aldi case study. Assess your satisfaction with Aldi and make recommendations about how the company could modify its business-level strategy to both increase your overall level of satisfaction and to attract new customers. Provide specific examples to support your response.
  • Analyze the five business-level strategies . Determine how a shopper’s experience might change if it switched to one of the strategies (your choice). Explain your rationale.


1.COST LEADERSHIP-is an integrated set of actions taken to produce products with features that are acceptable to customers at the lowest cost, relative to that of competitors.

2.DIFFERENTITATION-is an integrated set of actions taken to produce products ( at an acceptable cost) that customers perceive as being different in ways that are important to them.

3.FOCUSED DIFFERENTIATION- is an integrated set of actions taken to produce products that serve the needs of a particular segment of customers.


5.INTEGRATED LOW COST DIFFERENTIATION -finds a firm engaging simultaneously in primary value chain activities and support functions to achieve a low cost position with some product differentiation. 

Looking for competent nursing writers for your nursing and medical related classes? Trust ONLY competent nursing writers to handle your writing tasks.
All tasks are done from scratch and we guarantee 100% confidentiality. Order now for15% discount on your first order with us

Use the following coupon

Order Now